THE Standard has served Frome and the surrounding villages since 1886 – and that is a source of great pride for everyone here.
For 127 years, its reporters have been dedicated to covering the news and sport that matters to Frome and its advertising team has been devoted to helping business blossom in the town.
Quite simply, it's Frome through and through, read by more than 16,500 people each week and easily the most popular paid-for local newspaper in the area.
Our new website is a one-stop shop for all things Frome and its audience is growing rapidly as we promote key events such the Frome Festival, the Frome Half Marathon and much more.
So that's why changing the name to the Frome Standard – and fromestandard.co.uk – makes so much sense.
Why dilute our close connection with a town which has so much going for it? It's no secret that Frome is on the up and as its profile grows, people will want to know where they can find out all there is to know about the place named the 6th coolest in the UK.
Now anyone from outside the area looking for news about Frome or on the lookout for a Frome business will know exactly where to look first. And those living and working here will be in no doubt about our commitment to this fantastic town.
But rest assured this name change is just the beginning, signalling the start of a concerted effort to cement the Standard right at the heart of the Frome community.
With your help, the Frome Standard and fromestandard.co.uk can be a voice for Frome for many years to come.
